ROLEX DAY DATE REFERENCE 18239 IN 18KT WHITE GOLD WITH SALMON DIAL
Commonly nicknamed the "President", the Rolex Day-Date acquired this nickname from a targeted marketing action by the brand, namely giving a Day-Date to Dwight Eisenhower, then President of the United States of America. Rolex, through its marketing actions at the time, quoted the following phrase: "The men who lead the history of the world wear Rolex watches". Since then, the Day-Date models have been considered among the most prestigious in the Rolex collection, often adapting to surprising and exclusive configurations and combinations of materials.
This Rolex Day-Date Reference 18239 model boasts the following features:
President case and bracelet in 18kt white gold
Salmon colored dial