Rolex Day-Date 18039 – 18K White Gold – Salmon Dial – Rare Japanese Bracelet – Box and Papers

ROLEX DAYDATE REFERENCE 18039 WITH SALMON DIAL AND ARABIC NUMBERS 18KT WHITE GOLD

Commonly nicknamed the "President", the Rolex Day-Date acquired this nickname from a targeted marketing action by the brand, namely giving a Day-Date to Dwight Eisenhower, then President of the United States of America. Rolex, through its marketing actions at the time, quoted the following phrase: "The men who lead the history of the world wear Rolex watches". Since then, the Day-Date models have been considered among the most prestigious in the Rolex collection, often adapting to surprising and exclusive configurations and combinations of materials.

This Rolex Day-Date Reference 18039 model boasts the following features:

President case and bracelet in 18kt white gold
Salmon-colored dial with raised Arabic numerals