Description
Day-Date 18348 – 18K Yellow Gold – Coral Dial – Full Set – Mint Conditions
Commonly nicknamed the "President", the Rolex Day-Date acquired this nickname from a targeted marketing action by the brand, namely giving a Day-Date to Dwight Eisenhower, then President of the United States of America. Rolex, through its marketing actions at the time, quoted the following phrase: "The men who lead the history of the world wear Rolex watches". Since then, the Day-Date models have been considered among the most prestigious in the Rolex collection, often adapting to surprising and exclusive configurations and combinations of materials.
This Rolex Day-Date Reference 18348 model boasts the following features:
Brand: Rolex
Model: Day-date
Ref: 18348
Year: 1990
Case Size: 36mm
Glass: Crystal Sapphire
Movement: Mechanical Automatic
Dial: Hard Stone Coral
Bezel: 18k Yellow Gold with Factory Diamond
Bracelet: 18k Yellow Gold President with Invisible Folding Clasp
Condition: Excellent Condition
SET: Full Set
