Day-Date 1804 Tiffany & Co. Platinum – Factory Diamond Set – Excellent Conditions

Day-Date 1804 Tiffany & Co. Platinum – Factory Diamond Set – Excellent Conditions

Commonly nicknamed the "President", the Rolex Day-Date acquired this nickname from a targeted marketing action by the brand, namely giving a Day-Date to Dwight Eisenhower, then President of the United States of America. Rolex, through its marketing actions at the time, quoted the following phrase: "The men who lead the history of the world wear Rolex watches". Since then, the Day-Date models have been considered among the most prestigious in the Rolex collection, often adapting to surprising and exclusive configurations and combinations of materials.

This model Rolex Day-Date reference 1804 boasts the following features:

Silver dial retailed by 'Tiffany and Co.' and “Factory” diamonds

Bezel with “Factory” diamonds

Platinum case